10 May 2023 17:30-20:00Slagthuset - Foo Café

About the event

This is an AW seminar brought to you by Softhouse in collaboration with Foo Café in Malmö.  Sign up here!

    Pontus Wärnestål - Putting the people first.

    With the rise of Artificial Intelligence (AI), businesses are constantly looking for ways to incorporate AI-powered services into their operations. However, the focus is often on the technology and its capabilities rather than the human experience. This can lead to ineffective and even harmful outcomes for businesses, such as low user engagement and reputational damage.

    In this talk, we'll explore the crucial role of human-centered design in the development of AI-powered services and how it can benefit businesses. By understanding human needs and desires through design, businesses can improve the user experience, increase engagement, customer satisfaction, brand loyalty, and ultimately drive business success. We'll also discuss potential risks with data biases and how inclusive design and user testing can help mitigate these challenges.

    By attending this seminar, you'll learn how human-centered design can shape the future of AI-powered services for business success. Join us for an insightful and thought-provoking discussion on the intersection of technology, humanity, and business.

    Speakers

    Pontus Wärnestål
    PhD in Computational Linguistics with over twenty years of experience in UX and Service Design and AI

    Putting the people first

    With the rise of Artificial Intelligence (AI), businesses are constantly looking for ways to incorporate AI-powered services into their operations. However, the focus is often on the technology and its capabilities rather than the human experience. This can lead to ineffective and even harmful outcomes for businesses, such as low user engagement and reputational damage.

    Pontus Wärnestål

    With one leg in academia and the other in the industry, Pontus brings a unique perspective to his work, which is highly sought after by clients and colleagues alike. As an Associate Professor in Information Technology at Halmstad University, Pontus has made significant contributions to the academic community through his research and pedagogical work. Pontus has helped numerous clients across a wide range of sectors to create innovative, user-centered products and services. Pontus is the author of the book "Designing AI-Powered Services" (Studentlitteratur, 2022), and "Design av AI-drivna tjänster" (Studentlitteratur, 2021).

    Read more

    The practical stuff

    Date: 10 May 2023
    Time: 17:30 - 20:00
    Venue: Foo Cafe Malmö (Sign up)
    Language: English

    All presentations will be live-streamed on YouTube, so anyone can watch them without signup. Join here

    View the event on Foo Café

    The Agenda

    17.30 - 17.45 – Meet & Greet

    17.45 - 18.30 – Presentation

    18.30 - 19.30 – Meet & Eat

    19.00 - 20.00 – Q&A

    Organized by

    Softhouse
    akademi@softhouse.se

    We are digital software professionals who help you with expert knowledge in software development, app development, BI and cloud solutions - always with agile principles at the core.

    Foo Café
    michael.tiberg@foocafe.org

    Our vision is to provide an independent, neutral and open space for sharing knowledge between individuals and companies to help drive the future of the IT industry. Currently we run Foo Café in both Stockholm and Malmö.